Rotisserie Roasts offer a lot of opportunity to build volume and profitability. By starting early in the season you can maximize the consumer awareness of this relatively under developed cooking method.

Convenient products for the grilling season are now the focus of the meat case. The size and shape of the beef Rotisserie Roast offers great marketing potential for retailers. Rotisserie Roasts are boneless, evenly shaped roasts to promote even cooking and easy rotation on the rotisserie.

To provide your customers with grilling instructions, see Rotisserie Roast. Order a FREE POS kit - Rotisserie Roast. This meat case POS kit includes copies of a consumer handout which describes this new cut, provides cooking directions, and recipe ideas. Also available is a FREE roll of Rotisserie Roast labels. This on pack label has easy-to-follow cooking instructions to promote the sales of BBQ ready Rotisserie Roasts.
For more information on Rotisserie Roast merchandising, contact your B.I.C. retail team member.